Crankshaft.ai
Mykhaylo Shaforostov
Crankshaft.ai
Mykhaylo Shaforostov is a seasoned Go-To-Market (GTM) leader with over a decade of experience across B2B, SaaS, and enterprise software. He has built and scaled high-performing teams across the Americas, Asia, ANZ, and Europe, supporting both startups and post-IPO companies to deliver meaningful ROI on software investments. Currently, Mykhaylo is spearheading the launch of a live transfer lead arbitration solution, designed to drive transparency, quality, and cost efficiency for agencies and call centres.
With deep expertise in GTM strategy, AI-driven startup development, and marketplace dynamics, Mykhaylo is passionate about the often-overlooked space where B2B and B2C intersect. He brings candid insight into the challenges of early-stage ventures—like the struggle for data access, the trade-offs between chasing funding versus paying customers, and the importance of solving real problems rather than just building products.
https://www.crankshaft.ai/
Phoenix, Arizona USA
+1 (480) 438-9694
About the Company
Crankshaft.ai is revolutionizing the lead generation landscape by introducing AI-verified live transfers that prioritize transparency, compliance, and efficiency. Their platform conducts real-time call analysis to assess buyer intent, ensuring that only high-quality leads are connected directly to top-performing sales agents. This approach not only enhances return on investment for agencies and call centers but also mitigates risks associated with non-compliance, such as violations of the Telephone Consumer Protection Act (TCPA) and Do Not Call (DNC) regulations.
Founded by industry veterans who recognized the challenges of unreliable lead sources and disputed quality scores, Crankshaft.ai offers a full-stack, in-house solution that eliminates the need for third-party integrations. Features like automated CRM synchronization, AI-assisted data enrichment, and real-time compliance checks ensure seamless operations. By providing transparent metrics and a fair dispute resolution process, Crankshaft.ai empowers businesses to achieve predictable revenue growth through verified buyer intent.
How Can Startups Avoid Costly GTM Mistakes in New Markets?
What happens in this episode?
In this electrifying episode of The Tech Panels, we sit down with Mykhaylo Shaforostov, Co-Founder and Chief Revenue Officer of Crankshaft.ai, to unpack the secrets behind scaling startups, revolutionizing sales tech, and navigating the wild world of AI-driven innovation.
Myk takes us deep into Crankshaft.ai’s mission to transform lead generation by connecting high-intent leads with the right sales teams—efficiently and transparently. From crafting killer go-to-market strategies to bridging the B2B and B2C divide, he shares battle-tested insights on what it takes to thrive in today’s competitive landscape.
What’s on the table?
Go-To-Market Mastery: The biggest pitfalls in scaling B2B SaaS across regions like the Americas, Europe, and Asia—and how to dodge them.
B2B Meets B2C: Why the obsession with separating these models is outdated, and how marketplaces are rewriting the rules.
AI & Startups: How AI is turbocharging prototyping, but why data challenges still trip up even the savviest founders.
Lead Arbitration Unveiled: Crankshaft.ai’s game-changing approach to bringing transparency and quality to the murky world of lead generation.
Startup Survival: Hard-earned lessons from the trenches, including why talking to customers before building is non-negotiable.
Expect candid takes, practical advice, and a few startup war stories that hit home. Whether you’re a founder, a sales leader, or just curious about the future of AI and sales tech, this episode is packed with insights you won’t want to miss!
Contact Crankshaft. Ai – https://www.crankshaft.ai/